The Belle bra comes from humble beginnings, designed in a small Northamptonshire town over 12 years ago – it continues to be the best selling collection by UK lingerie brand, Fantasie. Now, the Belle collection has been gracing the body of Madonna for over 10 years since she wore it to the 2003 MTV Music Awards and caused quite a stir with Miss Spears! Belle was then Madonna’s supporting act on her Sticky and Sweet tour back in 2009. Madonna wears Belle to be seen whether it is a flash of the floral lace embroidery or worn under a sheer top.

Proving that the Belle collection is a go to bra for Madonna, she wore it at her most vulnerable for an un-retouched photo-shoot in 2010. Since then Madonna has worn her trusted black Belle to many red carpet events along with a Harper’s Bazaar cover shoot in 2013 and most recently to the launch of her Fitness Club ‘Hard Candy’ in Toronto. Last year, she wore the bra as Marie Antoinette for her birthday party but this time, Madge opted for the Smokey Blue Colour way.

The classic black Belle is most definitely Madonna’s trusted foundation to many outfits and we think that she looks fabulous at 55! You too can achieve the fabulous uplifted and supported look loved by Madonna with Belle for £37, available in sizes: 34-40B, 30-42C,D,DD,E 30-40F 30-38FF.


Nobody knows your body as well as you.

And nobody knows how to make it look and feel inch perfect as well as Fantasie. Designed to provide effortless support to bring out the best in your figure, Fantasie’s sophisticated styles and blissful fabrics will wrap you in amazing comfort and fill you with confidence every single day.